Benefits of Barter
Businesses large and small choose to barter in order to gain specific benefits
Retail Trade
- New sales and customers
- Increased buying power
- Conservation of cash flow
- Alternative financing
- Enhanced quality of life
Corporate Barter- Convert slow moving inventory into current receivables
- Put surplus production capacity to use
- Increase market share with low cash investment
International Countertrade- Preserve hard currency
- Improve balance of trade
- Access new markets
- Upgrade manufacturing capabilities
- Maintain prices of export goods